from your neighbors on Cory, Doheny & Carol Drive:

Every figure, and where it comes from.

Everything on the mailer and on this site is drawn from the City of West Hollywood's own Recirculated Draft Environmental Impact Report for 9160–9176 Sunset Boulevard (March 2026, State Clearinghouse No. 2021060528) and from the Planning Commission's Sunset Arts & Advertising Subcommittee meeting of June 25, 2026.

Download the source pack (PDF): each claim, the RDEIR page it comes from with the passage highlighted, and links to the subcommittee recording. The full RDEIR is on the State Clearinghouse: https://ceqanet.opr.ca.gov/2021060528.

The facts

  1. 1Two full-motion LED billboards, 2,807 sq ft in all. The northwest face alone is 2,307 sq ft across three floors, about 42 by 42 feet.
    RDEIR §3.1.2, pp. 3-6 to 3-7, Figure 3-4
  2. 2Lit 24 hours a day: moving images until 2:00 a.m., static ads until sunrise.
    RDEIR §3.1.2.2
  3. 3Five stories, about 90 feet, on an 18,608 sq ft lot. 52,999 sq ft of office and restaurant space. No housing. The subcommittee called that “a missed opportunity.”
    RDEIR §3.1.1, p. 3-1; Subcommittee, 51:44
  4. 4About 1,172 more car trips a day, in and out on Cory Avenue. The garage driveway is so close to Sunset that the City requires a keep-clear sign as mitigation.
    RDEIR §2, Impact TRA-1; Transportation
  5. 5Nineteen months of construction. Nighttime construction noise the City calls significant and unavoidable, with homes about 20 feet from the site.
    RDEIR §2.9.3; Noise section; Table 4.1-2

What the subcommittee said

  1. ““We're already talking about a billboard that's massively larger than what would otherwise be permitted. … We can't always be about more revenue for the city. We have to be about quality of life for the whole community.”
    Commissioner Lynn Hoopingarner · 68:01 · watch
  2. ““There are clearly people in Sierra Towers who feel this is going to encroach upon their way of life. … I think it would behoove you and everyone else to figure out a way to reorient the billboards and/or change their size.”
    Chair Stacey E. Jones · 73:20 · watch
  3. ““I do worry that there could be negative impacts on some of those residential buildings, on Sierra Towers in particular.”
    Commissioner David S. Gregoire · 51:44 · watch

Sunset Arts & Advertising Subcommittee of the Planning Commission, June 25, 2026, item 4B. Timestamps refer to the meeting recording.

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